Livro do Dia Gratuito - "The World in 2020"

Como será o mundo daqui a dez anos? É esse exercício de análise prospectiva que faz o autor do livro gratuito que aqui deixo hoje.

Amazon.co.uk:
Future Agenda  | amazon.uk

Livro Gratuito - "Um Pouco Sobre Tudo, para Totós"

Este livro é uma espécie de "digest" da Série "... For Dummies", que já tem 20 anos. Versão apenas em inglês.

O livro é gratuito, por isso, não tema nada a perder.
Clique aqui, ou na imagem abaixo, para fazer o download.

Os editores oferecem, assim, 20 capítulos, de acordo com a seguinte descrição:

Part I: Dummies Classics, offers four chapters from some of our best-loved books. There's a chapter from DOS For Dummies, the book that started it all, and chapters from two of our best-sellers:Windows 7 For Dummies and Sex For Dummies. And just for a bit of spice, we've included a chapter from French For Dummies.

Part II: Daily Dose of Dummies, offers the kind of lifestyle, self-help, and business skills that our readers have come to treasure. There's one of our famous Part of Tens chapters from Cognititive Behavioural Therapy for Dummies and a chapter from Meditation For Dummies to help you get your center. Chapters from Leadership For Dummies and Marketing For Dummies help you develop new skills for the marketplace.

Part III, Fun with Dummies, celebrates life and all it has to offer. We've got chapters here from The Royal Wedding For Dummies, Guitar For Dummies, Digital Photography SLR All-in-One For Dummies,Puppies for Dummies, Knitting For Dummies, and Wine For Dummies.

Part IV, Get Social, highlights how we help you grow and develop new skills. Chapters here come from Facebook For Dummies, Social Media Marketing For Dummies, and Dating For Dummies.

Part V, Going Global, shares the worldwide appeal of the For Dummies series. These chapters 

from British History For Dummies, Canadian History For Dummies, and Rugby Union For Dummies were created by our global colleagues and authors and show how the For Dummies approach applies not only to whatever the subject is at hand, but also wherever the discussion is taking place.

Livros do Dia - Gratuitos

O nosso leitor Rui Quintino, ao qual muito agradeço, enviou-nos uma lista de livros bastante interessantes a custo zero que não queria deixar de partilhar com todos os leitores deste blogue.

Clique sobre as imagens das capas ou os nomes dos livros para fazer o download gratuito dos mesmos.

Africa Rising: How 900 Million African Consumers

Offer More Than You Think

Vijay Mahajan

Doing Both: Capturing Today's Profit and Driving Tomorrow's Growth

Inder Sidhu

So, You Want to Start a Business?: 8 

Steps to Take Before Making the Leap 

                                          Edward D. Hess (Author), Charles D. Goetz (Author)

Innovative Business Solutions based on Design Strategy (Collection)

      Robert Brunner (Author), Luke Williams (Author), Deepa Prahalad (Author), Ravi Sawhney (Author)

Livro do dia - Gratuito - "Diagnosis Death"

Mais um livro do dia Gratuito, desta vez um thriller médico com boas críticas:

Diagnosis Death

Richard Mabry

Livro do Dia - Gratuito - "Competing in Tough Times"

Um livro que vez muito a propósito na actual conjuntura, e que apresenta algumas ideias positivas sobre a melhor forma de reagir num momento em que o clima económico não é o melhor.

Originalmente o livro custava 39 Dólares, pelo que se trata de uma oferta de valor para o seu Kindle.

Clique sobre a imagem ou título do livro para o importar para o seu PC, Kindle, iPad ou outro dispositivo com a aplicação Kindle.

Competing in Tough Times: Business Lessons from L.L.Bean, Trader Joe's, Costco, and Other World-Class Retailers 

Livro Gratuito na Amazon - Livro do Dia "Penumbra", de Carolyn Haines

Livro Gratuito na Kindle Store.

Clique na imagem para importar para o seu Kindle, iPad, PC ou aplicação Kindle em qualquer outro dispositivo.

Editorial Reviews

From Publishers Weekly

Far from Haines's fluffy Southern cozies in tone, if not geography, this thriller from the author of Crossed Bones aims at a noirish literary quality it only partly achieves. On the plus side are powerful scenes of suspense and a moody evocation of time and place. Eschewing anything so obvious as naming an actual date, Haines makes it clear through subtle clues that the action is happening just after the end of WWII. The entrenched racial structure of a small Mississippi town of that era is similarly well done. Chief among the novel's shortcomings is the heavy-handed rendering of the love story between a mixed-race beauty, Jade Dupree, and all-white deputy Frank Kimble. Other interracial relationships are integral to the story, but the tantalizing possibility of a strong unifying theme is lost in banality and cliché. After society queen Marlena Bramlett, Jade's white half-sister, is brutally raped and Marlena's young daughter kidnapped, the plot thickens like cold grits. Haines loses control as her story builds to a discordant conclusion, which could be setting up a sequel but otherwise fails to satisfy. (Apr.)
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.

Review

Praise for Carolyn Haines

Library Journal named Penumbra one of its Best Mysteries of 2006.

"Haines's sentences neatly and exactly delineate passionate emotions and richly drawn characters."
--Rocky Mountain News on Judas Burning

"Like the heat of a Deep South summer, Ms. Haines's novel has an undeniable intensity; it's impossible to shake its brooding atmosphere."
--The New York Times Book Review on Judas Burning

"Clever and impressive."
--Publishers Weekly on Hallowed Bones

"A writer of exceptional talent."
--Milwaukee Journal on Them Bones

"Wickedly funny. Devilishly clever. Scintillatingly Southern. Carolyn Haines is an author to die for."
--Carolyn Hart, author of April Fool Dead

"The past rises up and grabs the present by the throat in this riveting look into a small town's dark heart. Fans of Haines's Bones series will welcome this latest novel's haunted characters and driving narrative."
--Julia Spencer-Fleming, Edgar finalist and author of To Darkness and to Death

Livro do Dia - Gratuito "Maid to Match"

Livro do Dia Gratuito:

"Maid to Match", de Deeane Gist.

Clique aqui ou sobre a imagem para importar o livro para o seu PC, Kindle ou iPad.

Livro Gratuito - Sobreviver ao Cancro da Mama

Livro gratuito do dia:

You Can Do This!: Surviving Breast Cancer Without Losing Your Sanity or Your Style

Elisha Daniels, Kelley Tuthill

Livro Gratuito "How to Make Money with Social Media"

Como ganhar dinheiro com as redes sociais. Um guia muito interessante que surge como uma promoção de hoje.

Uma nota. Alguns dos livros que tenho indicado como gratuitos são-no por um tempo limitado, por isso, se estiver mesmo interessado nalguns destes livros gratuitos "compre-o" de imediato porque passado algum tempo podem deixar de ser gratuitos.

How to Make Money with Social Media: An Insider's Guide on Using New and Emerging Media to Grow Your Business

As críticas dos leitores são muito favoráveis, veja a descrição dos editores:

Review

“Return on investment in social media is like the weather: Everybody talks about it, but nobody is doing anything about it. With this book, Jamie Turner and Reshma Shah set you up for success with some key fundamentals, and then give you some very specific and illustrative examples on how to calculate the ROI of your social media efforts.”
–Scott Monty, Global Digital Communications, Ford Motor Company


“If you simply slap a few tools like Twitter and Facebook onto your existing marketing, you are not engaging. Social media are more than tools. But if you change your mindset, you can make money. This book is packed with information to show you how.”
–David Meerman Scott, bestselling author, The New Rules of Marketing, and coauthor, Marketing Lessons from the Grateful Dead


“This book is not a self-help guide to instant riches but offers a variety of strategies and quick tips to the experienced marketer in an entertaining and light tone. Callout boxes showcase key ideas. Although not a textbook, it would be an excellent choice to complement readings in marketing courses.”–Library Journal

  Product Description

Want to earn big profits from social media?
Now, there’s an authoritative, up-to-the-minute resource you can trust–and use.


This in-the-trenches guide is written by experts who’ve developed money-making marketing campaigns for many of the world’s largest companies. Jamie Turner and Reshma Shah, Ph.D., combine practical strategies and proven execution techniques to show how to avoid crucial pitfalls that other companies have encountered, how to make the most of limited resources, and how to strengthen your brand instead of placing it at risk.


Turner and Shah present realistic guidance for setting objectives, assessing competitors, crafting strategies, selecting platforms, integrating social media into broader marketing programs, and effectively measuring results. Whether you’re a marketer, executive, or entrepreneur, this book will help you drive maximum business value from social media–starting right now.


Big ideas and immediate action steps:
How to set up a social media campaign for success
...and how to get a positive return on your investment
How to profit from YouTube, LinkedIn, Facebook, and Twitter
…and go way beyond them
Why your first social media campaign failed
…and what to do differently next time
What to measure, how to measure it
…and how to act on what you learn

How to Make Money with Social Media: An Insider's Guide on Using New and Emerging Media to Grow Your Business